Challenges Facing the Pharmaceutical Industry
The webinar "Challenges Facing the Pharmaceutical Industry" organized by ChemistryViews.org will take place on Thursday March 27, 2014 at 8:00 PDT | 11:00 EDT | 15:00 UK | 16:00 CET.
John LaMattina, former President, Pfizer Global R&D, discusses how and why the pharma industry is devalued and distrusted.
John La Mattina is a Senior Partner at PureTech Health and author of Drug Truths: Dispelling the Myths About Pharma R&D and Devalued and Distrusted: Can the Pharmaceutical Industry Restore its Broken Image?
Topics covered in the webinar are:
a) Challenges facing the industry: establishing the safety AND value of new drugs;
b) Issues facing the Industry on its reputation;
c) A prescription form restoring its reputation.
