28.06.2019 • Topics • Air Products • chemistry is

Chemistry is ... The Power of Fragrances

In response to the growing demand for sensory customer experience and natural... — In response to the growing demand for sensory customer experience and natural ingredients, Air Products has developed a process to enhance the "smell experience" when unpacking food © Air Products

Studies have shown that around 75% of our emotions are triggered by odours. More and more companies are using this insight to establish an emotional connection between product and customer. Food processors have a "nose" for sales opportunities and are constantly looking for ways to leave a lasting impression on consumers. The perception of fragrances plays a decisive role here.

In response to the increasing demand for sensory customer experience and natural ingredients, Air Products has developed a process to enhance the "smell experience" when unpacking food. The Freshline-Aroma-MAPTM system nebulises natural essential oils when packaging food such as meat and bakery products under Modified Atmosphere Packaging (MAP). The flavours meet customer requirements for a "clean label" declaration of the ingredients. The use of essential oils also helps to prolong shelf life and thus reduce food waste.

Whitepaper

Setting the Standard

Excellence in Pharmaceutical Distribution and The Critical Role of Good Distribution Practice (GDP)

Are you ready to elevate your pharmaceutical operations? Download our exclusive whitepaper and discover how compliance with Good Distribution Practice (GDP) is essential for the safety and integrity of pharmaceuticals.

Innovation Pitch

Discover Tomorrow’s Innovators

The Start-up Platform for Chemistry & Life Sciences

CHEManager Innovation Pitch supports innovation in the chemistry and life sciences start-up scene. The platform allows founders, young entrepreneurs, and start-ups to present their companies to the industry.

Top-Feature

greenCHEM

Future Prospects in Green Chemistry

IMCD Deutschland GmbH

Fostering Innovation and Collaboration

Artificial intelligence (AI) has made groundbreaking progress in recent years, particularly through innovations in machine learning and neural networks. These developments are largely driven by deep learning technologies, which enable the recognition of complex data patterns and the achievement of human-like performance in areas such as speech recognition, image processing, and decision-making.

19.03.2025 • Topics • Chemistry

Making Waves

Global water scarcity is now urgent due to climate change, population growth, and unsustainable practices. 700 million people could be displaced by 2030, warns UNICEF, especially in water-intensive industries like personal care, textiles, food production, and paint.

19.03.2025 • Topics • Strategy