Milliken Rebrands Healthcare Business as Ovik Health

“Launching Ovik Health marks a new era in our work to positively impact the healthcare industry,” commented Halsey Cook, president and CEO of Milliken. “Through Ovik, we reaffirm our commitment to providing innovative healthcare solutions and open the door to future opportunities that can heal, protect and support patients.”

The rebranding began on Oct. 31, with an expected completion date of Dec. 1. Milliken Healthcare Products will transition to Ovik Health in all brand and visual instances; however, all current healthcare product names will remain the same, Milliken said. Ovik Health, as a subsidiary of Milliken, will carry forward Milliken’s portfolio of wound and burn dressings, compression solutions, cohesive bandages, and tapes.

Ovik Health’s portfolio is defined by Milliken’s chemical and textile expertise and enhanced by Andover Healthcare’s cohesive and compression innovations, when Milliken formally acquired Andover Healthcare in 2019. Some of its most notable offerings include the proprietary Active Fluid Management technology for wound dressings, the SelectSilver antimicrobial technology, and the EasyTear technology for cohesive and compression products. These offerings, along with Milliken’s entire line of healthcare innovations, will continue to be available under Ovik Health.

“When we entered the healthcare business in 2005 and acquired Andover Healthcare in 2019, we were guided by the desire to help improve patients’ lives globally with a range of superior products that are marked by dependability, ease-of-use, and innovative excellence,” adds Shri Parikh, executive vice president of Milliken and president of Ovik Health. “That commitment does not change with the launch of Ovik Heath. It unites us as a team of innovators with a single brand and clear mission of advancing healthcare technologies to improve patient care,” Parikh adde.