16.08.2016 • Topics • chemistry is

Chemistry is ... A Brazilian Way of Life

(c) Adidas
(c) Adidas

The official match ball of the 2014 FIFA World Cup in Brazil was unveiled on December 3th in Rio de Janeiro. The name “Brazuca” is an informal local term that describes national pride in the Brazilian lifestyle. The ball features a completely new design with only six panels and a new surface.

The most noticeable fact about the 2014 World Cup Ball made of high-performance chemicals and polymer materials is the flight speed, which seems to be much higher than with the current ball generation. Also, unlike the last Adidas World Cup balls, the Brazuca seems to flutter less, even if the shot is very fast.

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Stability in Motion
Strategic Response to a Shifting Pharma Landscape

Stability in Motion

Stefan Oelrich, Member of the Board of Management and President Pharmaceuticals, Bayer, discusses navigating external volatility, reshaping its internal structures, and investing in future-ready capabilities to ensure sustainable growth.

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Digitalization in the Chemical Industry

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19.03.2025 • Topics • Strategy

Substances of Concern

The EU Chemicals Strategy for Sustainability (CSS) highlights the shift to a hazard-centric approach in EU chemical regulation, emphasizing 'Substance of Concern' over risk-based measures.