Keyword: strategy

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Chemical Islands

14.12.2012 - Sustainability - Brazil is continuously becoming more important in the world economy and it is the most important emerging market after China. The Brazilian market is becoming more...

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Call to Action

19.11.2012 - Strategy - The European chemical industry is facing major challenges as value chains increasingly move eastward, drawn by economic growth and market opportunities in Asia. A new...

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China’s Midmarket

07.03.2012 - Raw Materials for the Middle Class - China's rapidly expanding midlevel market appeals to both multinational companies and to domestic chemical companies, though they approach it...

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Chinese Chemical Industry Trends

09.12.2011 - Chinese Overview - Throughout the year 2011, we covered several aspects of the chemical industry in China, ranging from R&D cooperation to strategy development and the tendency of...

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Specialty Chemicals in China

26.10.2011 - Faster Than Industry Average - Generally, the chemical industry in any given country starts with basic chemicals and moves on to higher-value chemicals later. Accordingly, in China...

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Chemical Industry R&D Cooperation in China

30.05.2011 - Working Together - Carrying out research and development (R&D) in China is now widely established among chemical multinational companies. Dr. Kai Pflug of Management Consulting -...

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Localization a Key Success Factor for Doing Business in China

14.04.2011 - Stiff Competition - When looking at China, the competition between domestic companies and multinationals has so far largely been one between cost and customer relationship...

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Strategy Development in the Chemical Industry in China

20.01.2011 - Strategy Development in the Chemical Industry in China - From a Western perspective, business strategies should be based on two perspectives: an external and an internal one...