Simon-Kucher & Partners

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13.12.2023 • TopicsStrategy

Unleashing CDMO Growth through Effective Pricing

In the rapidly evolving industry of contract development and manufacturing organizations (CDMOs), a well-defined pricing strategy is essential to drive growth and profitability. To stay ahead and participate in the expansion of the market, CDMOs need to transition to a structured value-based pricing approach that considers customer value, complexity, and specific needs.

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