24.03.2016 • NewsDede WillamsDonald TrumpDow Chemical

Dow Chief Says Business “Aghast” at Trump

The global business community has been “fundamentally ignoring” the positive response US Republican presidential frontrunner Donald Trump's campaign has received from the American public, Dow Chemical CEO Andrew Liveris said at a meeting in his native Australia.

At the same time, he said he had perceived business to be “aghast” at Trump's success.

The best explanation of the Trump phenomenon is the billionaire property developer's success in marketing himself to a public disenfranchised from government and business, the newspaper Sydney Herald reports Liveris told at the event in Perth on Mar. 23.

The Dow chief cited a leader of Congress describing the means of communication used by former presidents.

Abraham Lincoln, he explained, was an excellent writer, while John F. Kennedy was the first “television president,” Ronald Reagan and Bill Clinton were natural entertainers and Barack Obama conquered the use of social media and the internet.

“And now,” Liveris said, “the presidential cycle is bringing us the Kardashian presidency,” referring to a popular US reality show featuring a flashy, self-absorbed family.

“TV has taken over what most Americans see, and most people are disaffected with Washington and Wall Street, and a lot of things like that and they look at reality TV and they imagine that life, and I think Donald Trump is an incredible marketer of the fantasy of what could be,” Liveris remarked.

Virtual Event

Digitalization in the Chemical Industry
CHEManager Spotlight

Digitalization in the Chemical Industry

Save the Date: October 22, 2025
The event will be promoted to a combined audience of over 100,000 professionals across Europe through the CHEManager and CITplus networks.

Interview

Stability in Motion
Strategic Response to a Shifting Pharma Landscape

Stability in Motion

Stefan Oelrich, Member of the Board of Management and President Pharmaceuticals, Bayer, discusses navigating external volatility, reshaping its internal structures, and investing in future-ready capabilities to ensure sustainable growth.

most read

Photo
28.07.2025 • NewsChemistry

VCI Welcomes US-EU Customs Deal

The German Chemical Industry Association (VCI) welcomes the fact that Ursula von der Leyen, President of the European Commission, and US President Donald Trump have averted the danger of a trade war for the time being.