Styrolution, the global leader in styrenics, today announced the inauguration of its Luran S plant located in Ulsan, South Korea. Luran S is the brand name for Styrolution's styrene acrylonitrile copolymers that have been impact-modified with acrylic ester rubber, acrylonitrile styrene acrylate (ASA). The new plant has a capacity of 43,000 mt per year, complementing current ASA capacity in Europe and North America, enabling Styrolution to offer customers in the Asia-Pacific region greater security of supply and shorter lead times.

Luran S belongs to Styrolution's specialties portfolio, which is well-known for its innovation, quality and customizability. The product features high thermal stability, good chemical resistance and excellent resistance to weathering, ageing and yellowing. Such properties make Luran S well-suited for outdoor applications in various industries including automotive, electrical & electronics, building & construction, as well as sports & leisure.

"Styrolution excels at helping customers develop customized applications that offer a competitive edge. This new Luran S production line in Ulsan will help Styrolution capture more opportunities in emerging markets, such as the automotive and building & construction industries in Asia where quality and innovation are keys to commercial success," said Hyung Tae Chang, president Asia-Pacific, Styrolution. "The new line will also enable Styrolution to expand our product portfolio in more Asian countries and further strengthen our market position as a global leader in styrenics," added Chang.


About Styrolution

Styrolution is the leading global styrenics supplier with a focus on styrene monomer, polystyrene, styrenic specialties, and ABS. As a joint venture of BASF and Ineos, Styrolution combines the key styrenic assets of two of the largest chemical companies in the world, with world-class production facilities, complementary competencies and portfolios, and more than 70 years of experience. The company provides styrenic applications for many everyday products across a broad range of industries, including automotive, electrical/electronics, building and construction, household appliances, toys/sports/leisure, packaging, healthcare and diagnostics. In 2011, pro forma sales were at €6.6 billion, resulting in an EBITDA before special items of €317 million. Styrolution employs about 3,400 people and operates 17 production sites in ten countries.